The Crafts Council is a vibrant organisation dedicated to promoting crafts in the 21st century. And we're a London Living Wage employer. Come work with us!
Reports to: Head of Editorial
Responsible for: Database Officer
Remuneration: £30,000 - £35,000 depending on skills and experience
The Digital Manager is our lead on digital for the Crafts Council.
The role sits within and supports the content team, building audiences for the Crafts Council’s charitable programmes and commercial products. The Digital Manager supports engagement with new audiences, generation of new marketing leads and product sales through the continual development of the website to improve the user journey and experience, improving traffic and conversion.
The role is responsible for the regular analytical reports that provide insight to the wider content team and for monitoring and developing search engine optimisation across the website and other Crafts Council digital platforms. With oversight of digital publishing, the Digital Manager acts as internal expert and advisor, supporting colleagues across the organisation to develop and optimise digital content for their specialist audiences as well as supporting the delivery of public audience campaigns.
The role is responsible for managing agencies and hosting providers to ensure smooth and effective delivery of the website and other digital platforms.
Develop and implement a digital strategy that that supports our ambitions to grow our digital audience to 2m by 2022, including the launch of a new website in 2019
- Support the content team to evolve and deliver a digital publishing model that improves organic visibility and findability, using insight and industry knowledge
- Be responsible for monitoring and developing search engine optimisation across the website and providing recommendations on structure / copy / elements of web pages relevant to organic search and user journey objectives and editing text where required
- Define web analytics dashboards and performance metric reports to monitor and execute content optimisation strategies for search and user journeys
- Keep pace with SEO, search engine and digital industry trends and development
- Managing delivery of digital advertising (including PPC) and integrating appropriately identified commercial content within the website in order to support sponsorships and commercial partnerships
- Ensure all databases and data capture systems are integrated and compliant with data protection legislation
- Provide a centre of expertise within the organisation, supporting teams across the organisation to create and publish digital content for specialist audiences
- Experience of full website research, design & build projects and content migration. Familiarity of agile project management methodology
- Innovation and creativity in developing strategies to engage with digital audiences
- Knowledge of writing for the web and building content against a range of requirements and standards, from plain English to search engine optimisation (SEO) and accessibility
- Good at working with and understanding technical terms and being able to translate technical jargon for colleagues
- Expertise in website management, with a focus on content optimisation
- Experience of using a wide-range of CMS functions for the building of content and in managing publishing processes on CMS-based website platforms, including via team management and delegation
- Ability to evaluate on work against meaningful KPIs and to constantly monitor and report on effectiveness; interrogation and interpretation of performance data, both qualitative and quantitative
- Understanding of accessibility, copyright and data protection issues in relation to websites and website content
- Experience of email marketing platforms and subscription management
- An interest in contemporary craft, art and design
To apply please submit your CV and Supporting statement as one document to firstname.lastname@example.org by 7th August 2018. Interviews will take place w/c 13th August 2018.
Reports to: Digital Manager
The Crafts Council is the national charity advancing craft in the UK. We build on the UK’s status as a world leader in craft, harnessing the power of craft to transform lives, to inspire innovation and drive individual fulfilment.
This role has overall responsibility for the management of CRM databases within the Crafts Council.
The role sits within the content team, ensuring supporter insight drives our activities to raise our profile and build new audiences for craft, as well as supporting colleagues across the organisation to optimise use of our CRM resources.
The Database Manager is the Crafts Council lead for data protection across the organisation.
- Manage the Crafts Council’s CRM databases, primarily Salesforce, improving processes for the capture, storage and analysis of data
- Acting as the Crafts Council’s Data Protection Officer, ensuring the organisations ongoing compliance with data protection legislation, including the General Data Protection Regulations (GDPR) standards
- Provide training, advice and support to other database users
- Run regular queries to ensure that data is robust and accurate and make recommendations for improvements in data quality and data management
- Administer data imports onto the database and ensure that the database contains timely, robust and accurate data
- Managing creation and export of data lists, including invitations to Crafts Council events, customer communication and partnership working
- Identifying and resolving database issues and promoting database use and accuracy amongst colleagues at all levels
- Working with the Digital Manager to ensure all databases and data capture systems are integrated and compliant with data protection legislation
- Excellent IT skills and knowledge of Microsoft Office programmes (in particular Excel) and of managing CRM systems, including Salesforce.
- Excellent numerical, analytical and financial skills, with demonstrable experience of dealing with figures within a work environment
- Knowledge and experience of database management, data migration, data manipulation, segmentation, analysis and reporting
- Ability to think analytically and deliver effective solutions for data manipulation, capture, reporting and analysis.
- A strong communicator who is comfortable presenting data insight to colleagues across the Crafts Council
- Working knowledge of the Data Protection Act, GDPR, Fundraising standards and Codes
- An interest in contemporary craft, art and design
To apply please submit your CV and Supporting statement here as one document by 7th August 2018. Interviews will take place w/c 13th August 2018.
Head of Editorial
Reports to: Director of Development
Responsible for: Content team
Remuneration: c £50,000 depending on skills and experience
As a national charity, we advance craft in the UK. We build on the UK's status as a world leader in craft, harnessing the power of craft to transform lives, to inspire innovation and drive individual fulfilment.
Since 1971, we have pushed the boundaries of craft through our exhibitions, commissions and talent development programmes. We are the custodians of the national collections of craft. We support the sector, training makers, curators and sector leaders, and champion the campaigns that secure the future of craft. Our profile and voice increase the number and diversity of audiences engaged in craft.
In 2021, we celebrate our 50th anniversary. To mark this milestone, we are launching a major campaign to strengthen craft's position as a force for positive change for the next 50 years.
Over the next four years we will change the lives of at least 2.5m young people through our education and participation projects, empower more than 11,000 professional makers from all backgrounds to develop their talents and drive innovation and inspire more than 14m people with the possibilities of contemporary craft through encounters with our exhibitions and showcases.
Content team at the Crafts Council
To deliver these ambitions, our new2018-22 Business Plan places a new content strategy, and Crafts magazine, at the forefront of our activities.The Content Team will underpin the delivery of our financial, creative and audience objectives, with a focus on creating high quality, editorially driven print and digital content to raise the profile of craft and build new audiences for our programmes and products. In response to this challenge, we are integrating all our content activities – digital and print - together and creating a number of new roles to increase our capacity and expertise.
Head of Editorial
We are seeking a Head of Editorial at the Crafts Council, to turn this ambition into reality. You will oversee the editing of our prestigious print magazine Crafts and all aspects of content production on the Crafts Council’s growing digital platforms.Our content strategy will engage and influence the public, sector, media and policymakers locally, nationally and globally. Through timely, purpose-driven content that engages new and existing target audiences you will ensure we deliver our ambitious audience targets as well as drive income and influence.
As Editor of Crafts, you will lead on the delivery of an agenda-setting and beautifully designed magazine, taking it to the next stage of its 45-year history and integrating it with the Crafts Council’s presence online.
Through your role as Head of Editorial, you will act as a vital ambassador for the Crafts Council, championing its mission and values. You will work with programme teams to conceive original editorial ideas, commissioning internal and external voices that reflect the diversity of the sector.
You will also drive a new organisational approach to digital delivery leading on our efforts to develop and grow audiences online from the current 340,000 unique visitors and over half a million social media to 2 million by 2022.. You will play a key role in the development and launch of a new website in 2019-2020 which will be part of our overall strategy to ensure we are the online destination for anyone interested in craft.
- Develop and implement an editorial vision and content strategy to raise the profile of the Crafts Council and broaden our reach to our priority audiences
- Ensure editorial excellence across all sections of our print and online platforms
- Increase income through our digital and print activities and supporting commercial and philanthropic partnerships through our content strategy
- Create and implement a compelling and fully integrated digital and print content strategy for the organisation in collaboration with colleagues, driving subscriptions and audience growth online
- Deliver the magazine to time and budget, ensuring itmeets editorial standards and our creative and commercial objectives
- Ensure audience research and insight sits at the heart of our content strategy across print and digital platforms, working closely with colleagues to evaluate and optimise content to maximise impact and reach
- Contribute to a high standard of user experience on the Crafts Council website, ensuring all content has a clear purpose within a user’s journey
- Generate original editorial ideas and initiatives and write, commission and edit long and short form pieces for both the magazine and the website that communicate Crafts Council key messages and achieve our audience objectives
- Integrate appropriately identified commercial content into the content plan in order to support Crafts Council products, as well as sponsorship and commercial partnerships
- Working closely with teams across the organisation, to guide the planning of digital content for Crafts Council campaigns and marketing
- Provide expertise and support to colleagues to generate and publish targeted, well-written and well-presented content to grow audiences across all platforms
- Working closely with Crafts Council staff on all creative and branding initiatives to ensure a consistent message across channels
- Manage the content strategy budget sand allocate resources across a range of activity
- A passionate individual with great communication and interpersonal skills
- An experienced writer and editor, with a nose for a story and an understanding of how to imaginatively engage audiences through print and online
- Experience in print publishing as well as significant experience managing digital content creation is vital
- A robust knowledge of SEO best practices and a skilled user of digital analytics tools e.g. Google Analytics
- A commercially led and results orientated individual, able to deliver data driven commercial and strategic insights to maximise achievement of financial and audience targets
- Positive and proactive team leader, with an ability to work collaboratively across a small and tight-knit organisation
- A good knowledge of contemporary craft, art and design and good list of relevant contacts is preferable
- A skilled project manager, able to manage a variety of work-streams across different activities and deliver on time and budget
To apply please submit your CV and Supporting statement as one document to email@example.com by 20th August 2018. Interviews will take place w/c 3rd September 2018.
Project Curator - Exhibitions & Collections
Salary: £28,5000 - £30,500, depending on experience
Permanent, full time.
Head of Exhibitions and Collections
To deliver and develop projects as a key part of the work of the Crafts Council’s Exhibitions and Collections team.
To work with the Head of Exhibitions and Collections, and across the team, to:
- Contribute to delivering and developing an innovative, creative programme of exhibitions and events highlighting contemporary themes and issues within craft,; and development and delivery of a curators’ network and events programme;
- Work collaboratively with other Crafts Council teams teams on creative or curatorial projects, leading projects as appropriate and required;
- Liaise with other creative and cultural organisations and venues with the potential for partnerships to support increased access to the national Crafts Council Collections, and to encourage origination of new and innovative exhibitions, events and projects.
To be considered for the role please upload a copy of your CV along with a Supporting Statement as one document explaining what attracts you to work at the Crafts council and provide evidence of how your skills and experience meet the requirements of the job.
The closing date for this role is 22nd July 2018
Programmes Co-ordinator - Exhibitions & Collections
Programme Co-ordinator (Exhibitions and Collections)
Reports to: Head of Exhibitions and Collections
Pay Level: £20,000 - £21,000
Department: Creative Programmes
The Crafts Council has been promoting British craft and craftsmanship at a national and international level for over 40 years. Its activity is wide-ranging and includes nurturing the talent of makers, working to get craft back on the school curriculum, creating inspiring exhibitions and showcasing craft and makers. Our goal is to make the UK the best place to make, see, collect and learn about craft. Last year, over two million people attended Crafts Council exhibitions, fairs and events across the country.
MAIN PURPOSE OF JOB
The post provides varied administrative, database and wider high level support to f the Crafts Council’s Exhibitions and Collections Team within Creative Programme Department, to ensure the work is delivered efficiently and cost effectively. The post provides assistance to the Head of Exhibitions and Collections.
- To provide co-ordination and administrative support, working flexibly to ensure work is delivered to a high standard, within budget and to time constraints.
- To co-ordinate programme activity.
To be considered for the role please upload a copy of your CV and Supporting Statement as one document explaining what attracts you to work at the Crafts council and provide evidence of how your skills and experience meet the requirements of the job.
The closing date for this role is 22nd July 2018