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Crafts Council

How Makers and Craft Organisations are Using Social Media

In this report, we explore some of the key social media strategies and techniques being employed in the craft sector today. In particular, we look at how these strategies are helping to address challenges facing the sector: latent domestic and export market potential, the isolation faced by sole traders and an under-developed retail infrastructure amongst others.

Click here to download How Makers and Craft Organisations are Using Social Media

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