Continuing Professional Development for retailers
The Crafts Council’s Continuing Professional Development programme for retailers offers events to challenge and engage participants, helping them gain new skills, obtain access to examples of best practice and develop networks. The programme is aimed at established, new and potential retailers of contemporary craft.
The chance for retailers of craft to network and share ideas is extremely valuable, helping them learn to identify key areas for business development and to maximise potential, while promoting the value of craft as an alternative retail option to the high street.
The days are programmed for anyone owning or working in a public or private retail space where contemporary craft is or could be sold.
Achieved so far:
The days held to date were developed as a direct response to the needs of craft retailers, giving them the opportunity to meet and exchange ideas.
Events are held at venues around the country as well as London, to ensure we are accommodating the needs of retailers working in differing areas and environments. Therefore for those happy to travel, many of the events provide an opportunity to visit other venues allowing attendees to network and contrast working practices.
Attendee feedback helps us with the necessary information to continue to develop our programme to the needs of our attendees.
Inspirational speakers from within the craft sector and beyond, provide high-level expertise in such areas as marketing, display, on-line retailing and commissioning.Find out more
To view information on past events please see downloadable information below.
For future CPD events see our Whats On listing…
Ruthin Craft Centre 26th March 2009
The day saw a series of talks on developing an audience of collectors of contemporary craft, as well as the chance to see the recently refurbished Ruthin Craft Centre.Download (174KB Pdf File)
New Ashgate Gallery Farnham 2nd June 2009
Step by step the group were guided through the process of writing a marketing plan specific to their spaces and own activities and attendees left with clear ideas of how to develop their own marketing strategies.Marketing Planning - An Overview by Mel Larson (180KB Pdf File)
CPD for retailers at Origin 9th October 2009
Venues and makers discussed the process of commissioning craft for a variety of retail environments.Download (174KB Pdf File)
Visual Merchandising for Craft Retailers 14th April 2010
Ian Herdman presented an informative day on visual merchandising including a morning tour of inspirational retail venues. Download his six point guide to maximise your visual merchandising opportunity.Visual Merchandising - Your six point guide (174KB Pdf File)
What is Trend Forecasting? 21st October 2010
Joanna Feeley of Trend Bible takes us through Trends, how they affect retailing and how to spot them.What is Trend Forecasting? (798KB Pdf File)