Learn/ CPD for Retailers Marketing Planning - The basics/ 13 April 2010
At a glance
When: 13 April 2010
Where: Crafts Council
44a Pentonville Road
London
N1 9BY
Visit Crafts Council's website
Times: 10:30 to 16:00
Tickets: £30 including lunch (Reduced to £25 for two or more bookings over the 2 days)
Continuing Professional Development for Retailers 2010 –
Marketing Planning, The basics
Promoting your organisation without a marketing plan behind you is like setting sail across the Pacific without a compass. This session provides you with a basic overview of how to plan your marketing strategy.
The day will provide you with a basic overview of marketing planning. Time will be spent to help you identify your customers, understand your brand and communicate your offer to the appropriate audience. Come and refresh your thinking about your customers by exploring key areas of your marketing planning.

