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Crafts CouncilBusiness SkillsCraft business resources

How to write a business plan

A business plan is a vital tool that will help you to order and define your working process and product


  • Craft business
  • Resources

  • Photo by Tima Miroshnichenko at Pexels

Creating a business plan will help you build a viable business that can provide you with a sustainable income. Download the free resources on this page to ensure your business plan covers each essential step to success.

What is a business plan?

A business plan is a document that outlines how a company (new or established) will meet its objectives. Sections usually include information on operations, logistics, finance, marketing, and more.

Your plan should be flexible and relies on regular updates as your business develops. Many business plans cover a three-year period but some people prefer a rolling timeline.

Download resources
  • Business plan guide.pdf (48kb)Download
  • Business start-ups - structures and responsibilities.pdf (1.1mb)Download

Why create a business plan?

  • To provide a clear and concise overview of your business model which will evolve as your business develops.
  • To improve decision making as you internalise and review your aims and objectives on a regular basis.
  • To troubleshoot aspects of your business that are not going to plan.
  • To identify potential risks and celebrate the successes!
  • To be better prepared for funding and business opportunities in future

Where else can I find information?

To support you in creating your business plan, we recommend the Crafts Council's online resources for craft businesses and the following books:

  • The Right Brain Business Plan by Jennifer Lee
  • Making Your Life as an Artist by Andrew Simonet
  • Make Your Creative Pay by Pete Mosley

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