SLOOW celebrates the preservation of traditional craft techniques by an appreciation of small-batch handmade products. Each item is made to order, so there is no wasted stock. Designed and sewn by Amanda Roughley in her London studio.
SLOOW creates simple, concise, craft solutions that provide a sustainable alternative to disposable fashion. Ultimately simplifying an individual’s life, empowering the message to buy better, buy once. Developing a trend for life of simple, slow living.