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How to photograph your work

Take great images of your work to enhance your brand and make sales


  • Craft business
  • Resources

  • Root Earrings, Crafts Council Directory member Zena Holloway

A picture says a thousand words but how can you make your photography stand out from the rest? From product pages and stockist catalogues to print materials and social media, clear visuals are an essential tool to communicate your business and attract attention.

Use the resources and useful links on this page to get familiar with the basics of equipment, styling and exporting. Our guide covers:

  • Enhancing your brand with great photography
  • Photography admin
  • Planning a shoot
  • Top tips for taking great images
  • Tools for editing your images
  • Photography equipment
Download resource
  • How to photograph your work.pdf (355KB)Download

  • Prop tall & short stalls, Crafts Council Directory member Tom Moy

Further reading

  • The Design Trust: 9 Top tips to photograph crafts and jewellery
  • Folksy: Product photography tips, various articles
  • Etsy Handbook: The ultimate guide to product photography

Useful links

  • Free adobe tutorials - Photoshop tutorials
  • Sprout Social - Social media image size guide
  • Photopea - Free online photo editor
  • Unsplash - Free downloadable stock photos
  • Canva - Free design tool and photo editor

  • Trials series, Crafts Council Directory member, Laura Plant

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    Meet the Maker: Making the most of online selling

    • Craft business
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